What are the main things within Business Development that challenge you?
Brand awareness? Identifying new approaches to generate business? Identifying Business partners and potential providers of Value Added Services? How do you make sure that the implementations you want to bring in actually take off?
I've been in business Development and sales for over 15 years and It gets increasingly frustrating to Identify new markets, new resources and implement changes.
An effective way for me is to stay fresh, make sure all customer facing material is up to date, keeping relevant buying reasons fresh in an end clients mind and by working with strategic partners to generate new business.
Post your successes (and failures!) here to see if we can identify successful techniques to make what we do more effective.
I've been in business Development and sales for over 15 years and It gets increasingly frustrating to Identify new markets, new resources and implement changes.
An effective way for me is to stay fresh, make sure all customer facing material is up to date, keeping relevant buying reasons fresh in an end clients mind and by working with strategic partners to generate new business.
Post your successes (and failures!) here to see if we can identify successful techniques to make what we do more effective.
By Charlie Rudd
Sales Director,
Corporate Developments.
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